Programme/Approved Electives for 2020/21
None
Available as a Free Standing Elective
No
Year 1 Introduction to International Business MAN-10023Year 1 The Global Business Environment MAN-10022
This module focuses on the Multinational Corporation (MNC)and its management. In particular political-historical, cultural and language/communication related aspects will be examined through the use of empirical case studies. Appropriate theoretical frameworks will be used to identify the key skills and competences that managers and other agents in the MNC need to develop in order to manage it effectively.
Aims
To introduce students to the Multinational Corporation (MNC) as a key organisational form of international business;To provide insights into the operational activities of an MNC;To theorise MNCs from different perspectives (e.g. rational-economic; cultural, political);To examine the key skills required by agents of the MNC to operate it effectively.
Intended Learning Outcomes
analyse MNC operations from rational, cultural and political perspectives: 2identify the skills that managers and agents of MNCs need in order to deal with these complexities and contextual ambiguities: 2understand the complexities of MNCs operations such as in cross-border mergers and aquisitions; international joint ventures, knowledge transfer: 1,2
12 hours of online lectures 6 hours of online tutorials and 5 hours of face-to-face tutorials61 hours for guided reading 66 hours for assignment preparation and completion
Description of Module Assessment
1: Assignment weighted 70%A 2000 word essay, based on empirical case studies discussed in classDiscuss the role of cultural diversity in at least two case study settings taken from the workshop materials.
2: Assignment weighted 30%A 1500 word essay based identifying and discussing key competences and skills required for international managementCritically evaluate the notion that all international business interactions can be conducted in the English language. Your discussion needs to include reflections on the role of English in international business, and also on the role of `other languages¿ and you also need to include case study examples to illustrate and deepen your line of argument.